Not long ago, I received an email from my friend and men­tor, Lar­ry Hous­ton. He’d stum­bled across the exis­tence of this toy motor scoot­er from the ’60s that had a fig­ure of Thor rid­ing it. Marx Toys had appar­ent­ly licensed the rights from Mar­vel Comics to man­u­fac­ture and sell these.

Oh, and I should­n’t for­get to men­tion that they made the motor scoot­er pink. Why Thor would even need to be tool­ing around on a motor scoot­er in the first place is one ques­tion. But why some­one at the toy com­pa­ny made the con­scious deci­sion that Thor’s scoot­er ought to be pink is one of those big ques­tions in life that I just don’t think we’ll ever have an answer to.

I had been aware of the exis­tence of this toy pre­vi­ous­ly, but had kind of for­got­ten about it until Lar­ry’s email remind­ed me. In response, I was able to show him evi­dence that not only had they done this with Thor, they’d sold toys of Cap­tain Amer­i­ca and Spi­der-Man on motor scoot­ers too. Spi­der-Man’s was also pink, but for some rea­son they allowed Cap to have a yel­low scoot­er. You can see all three toys here, if you’re curious.

Any­way, the men­tal image of Mar­vel’s god of thun­der on a pink motor scoot­er stuck with me. Some­times these things just have to come out, so there you go! Per­haps this could even start an inter­net meme, of peo­ple draw­ing Mar­vel super­heroes on pink motor scoot­ers! I mean, why not?